Influencers for Spending in Social Games

Influencers for Spending in Social Games

That Free-to-Game may not be entirely free, especially if Social Whales are playing. Influencers can turn a Free-To-Play game into a cash cow. Social Whales, as expert Ninja Metrics Co-Founder and CEO Dr. Dmitri Williams calls them, wield tremendous power in driving sales and activity. But are they gaming plants just to encourage spending? At the DMW LA Games conference, Dr. Williams explains the magnitude and origins of their influence.

Influencers for Spending in Social Games

What are social whales?

​By understanding a player’s social networks and the spending habits within them, we are able to detect which players wield an out-sized level of social influence. These Social Whales drive spending among others. They are super-influencers. When they play, others play more. When they buy, others buy. For any one of them, you get increased revenue created out of thin air thanks to their social connectedness and their personalities. Social Whales don’t necessarily spend the most or sometimes spend at all, but they drive others to spend. This is why they are so valuable.

In what manners can they affect monetization?

​If a Social Whale leaves, their friends will play and spend less. So, losing them really hurts and knowing how much tells you the true value of a player. This is precisely what we show. In addition, Social Whales can be marketed to, kept happy within the community, thereby potentially increasing their spending and keeping them in a game or app longer. This in turn leads to more spending in their social circle.

How did you go about measuring the influence of these social whales?

​We measure them via a sophisticated system called the Katana Analytics Engine. The first step is creating a network graph that is automatically analyzed by Katana. Then we look at actions, which is a huge contrast to looking at what people might say. We look at what they do, and then what their friends do. For example, if Sally takes an action, then her friend Sam follows, that begins to show influence. When this action happens again and again with her friends and others, our machine learning engine gets better at detecting it, and even predicting it with high confidence.

Why would social whales be influential to other players and is there a certain mode or style that works best?

​People play games in part because they have great mechanics, graphics, or story, but a large part of why we enjoy them is the other players. In much of life, if our friends are somewhere, we want to be there too. The ones we want to be around the most are a huge magnet for us, and are also therefore very important to game developers.

Your theory goes beyond stealth marketing ala the movie Keeping Up With the Joneses because the social whale isn’t necessarily a high consumer.

​ That’s right. A big spender is not necessarily a big influencer. In fact, they are often not an influencer at all. If you think about social dynamics and friends in the real world, the person who buys the most stuff is not necessarily the one that others follow. It’s that way in games as well. The guy spending tons on in-game items is rarely the person that others are logging in to hang out with.​

Are developers planting influencers?

​Influence is an organic, community process. You can’t plant it, but you can support it by helping the right people in the right way. You can give influencers good experiences, but the best approaches are often those that support friendships that are already in place. When developers let the influencer have a great experience with their friends, those friends spend more. Done right, this is a positive social feedback loop that truly supports friendships. Ninja Metrics helps developers do exactly that.​

How to Install Linux , You can Install It into a Specific Partition

How to Install Linux

Multibooting more than one Linux operating system (OS) can help you compare precisely how each works on your PC. While installing a Linux OS, you might wish to install it into a specific partition on your hard disk or solid-state drive (SSD). This document can help you create a new logical partition and then install a new Linux OS into it.

How to Install Linux

Author’s Note: In my experience, multibooting Linux operating systems works best with Ubuntu and Ubuntu-based operating systems.

Creating a New Logical Partition
You can add a new Linux OS to a PC on which you have already installed at least one other OS. For example, your multiboot configuration might include two partitions and an extended partition:

  • Partitions /dev/sda1 and /dev/sda2 contain an MS Windows 7 OS.
  • Extended partition /dev/sda3, contains three logical partitions for Linux. Allow at least 20 GB for each Linux OS.
  • Logical partition /dev/sda5 contains your Ubuntu Linux OS.
  • Logical partition /dev/sda6 contains the Linux swap file. Note: Regardless how many Linux operating systems you plan to install, you need only one swap partition (approximately 2 GB).
  • Logical partition /dev/sda7 contains your Linux Mint OS.
    You need to create a new logical partition before you can install a third Linux OS into the above example configuration. As shown in the first image above, you can use the Gnome Partition Editor (GParted) to create a new logical partition, such as /dev/sda8.

Installing Linux Into a Root Partition
While installing Linux into a specific logical partition you must define that partition as root.

To install a new Linux OS into your new logical partition, do the following:

  1. Download an ISO image file of the Linux OS that you wish to install, and then burn it to a DVD to create a live disc. Alternatively, you can use an ISO image to create a live usb drive.
  2. Boot the live disc and then begin installing your new Linux OS. When you see an Installation-type window similar to the second image above, select “Something else,” which lets you install your new Linux OS into your new logical partition.
  3. Click “Continue” to display a window to similar to the third image above, select (highlight) your new logical partition, and then double-click it to display an Edit-partition window as shown in the fourth image above.
  4. In the Use-as dropdown menu, select “Ext4 journaling file system.”
  5. Checkmark the “Format the partition” box.
  6. In the Mount-point dropdown menu, select “/” to define your new logical partition as root.
  7. Click “OK” to close the Edit-partition window, and then click “Install now.” Note: Do not try to skip steps 4 through 7. Omitting them displays an error message, “No root file system is defined. Please select this from the partitions menu.” For more information, see Ask Ubuntu.
  8. After you install your new Linux OS, rebooting your PC should display a Grand Universal Boot (GRUB) menu similar to the fifth image above. In this example, Zorin OS 6 is the new Linux OS.

Note: If your GRUB menu does not display, you can restore it through an open-source Boot Repair CD.

Windows 10 Product Key Free for You

Windows 10 Product Key

Windows 10 will be the most used operating system which is released in back July, 2015. If you have problem with your current running windows 10 in your system and want to repair or re install windows then you need have windows 10 product key or serial key.

Get Windows 10 Product Key Free for You 1

I will provide you Windows 10 Product Key  : Windows 10 Home  Product Key , Windows 10 Pro product key , Windows 10 Enterprise Product key. You can find it below :

I give you trial product but once you are satisfied and you have enough money , I highly recommend you to buy windows 10 product key to support the developers .

To buy product key you visit

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Windows 10 Install Key 

  • Windows 10 Home – YTMG3-N6DKC-DKB77-7M9GH-8HVX7
  • Windows 10 Home Single Language – BT79Q-G7N6G-PGBYW-4YWX6-6F4BT
  • Windows 10 Home Country Specific – N2434-X9D7W-8PF6X-8DV9T-8TYMD
  • Windows 10 Education – YNMGQ-8RYV3-4PGQ3-C8XTP-7CFBY
  • Windows 10 Pro – VK7JG-NPHTM-C97JM-9MPGT-3V66T

If these keys don’t work , you can find new method in this artile . I tested on 12-15-2017 .
How to activate windows 10 without product key

Windows 10 Product Key






Windows 10 Home Single Language


Windows 10 Home Country Specific (CN)


Windows 10 Professional Product Key



Windows 10 Enterprise Product Key


Note : If these keys don’t work , you can use Microsoft Toolkit to active Windows 10 .

01. You need download Microsoft Toolkit . To download it , you visit here

02. Open file you download , then you click file ” Microsoft Toolkit ” .

03. To Activate Windows you click icon Office in this tool .

04. Then, in the Activation tab, click ‘EZ-Activator’. Just in few seconds, your copy will be activated.


Other Windows 10 Product Key

  • Windows 10 Professional Insider Preview build 10074, 10122, and 10130: 6P99N-YF42M-TPGBG-9VMJP-YKHCF
  • Windows 10 Technical Preview : NKJFK-GPHP7-G8C3J-P6JXR-HQRJR
  • Windows 10 Core Insider Preview build 10158, 10159, 10162, and 10166: KTNPV-KTRK4-3RRR8-39X6W-W44T3
  • Windows 10 Enterprise Insider Preview build 10074 and 10122: VTNMT-2FMYP-QCY43-QR9VK-WTVCK
  • Windows 10 Enterprise Insider Preview build 10158, 10159, 10162, and 10166: CKFK9-QNGF2-D34FM-99QX2-8XC4K
  • Windows 10 Professional build 1511: YTYG9-FR8RD-QBQC8-HC7J2-2JJFF
  • Windows 10 Professional Insider Preview build 10158, 10159, 10162, and 10166: 8N67H-M3CY9-QT7C4-2TR7M-TXYCV

I hope you will find right Windows 10 Product Key for your pc .

Tag : Windows 10 Product Key , activate windows 10

Tag : Windows 10 Key , Windows 10 Product Key

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Laptop recycling

Laptop recycling is the collection and reprocessing of old or useless laptops for reuse. Recycled materials cover products that are used in manufacturing processes. Consumer goods are also included. The recycled laptops are often damaged by excessive usage. It must be used for other purposes. For example, the processing of some recycled laptops usually degrades its components and the material can’t be used to make a quality product. Instead, some of its working components can be sold or used.

Laptop recycling


Laptops that can’t be recycled are disposed of. Laptop disposal, however, is not favorable to the companies. Many organizations save millions and billions of dollars by recycling laptops and e-wastes. Recycling lessens the pollution; protract the effectiveness of landfills and save natural resources.

Laptop recycling and laptop disposal has its importance for the environment as well as for us. With the increasing amount of wealth in society, the buying power is increasing also. More buying power means more product purchase, which further leads to the increasing waste in society. Recycling old laptops and laptop disposal helps to minimize the pollution caused by hazardous materials. It also saves the cost of raw materials which also preserve natural resources. Recycled laptops and their components are used to create new devices which are available in the market at much lesser price, reducing financial expenditure in the economy. Our landfill space is becoming insufficient. So there is no room for more waste.

Recycling old laptops and its disposal also reduce the quantities of electronic scrap being land filled in the state. Many laptops in United Kingdom are being refurbished by many state programs and other groups. These recycled laptops are then offered for sale to individuals and to non-profit organizations. The process by which one recycles laptops and broke it into basic parts is called Demanufacturing. This helps to save energy and cost which is used to produce raw material and equipment for new laptops. These parts of recycled laptops are then further used to upgrade other computers. The laptop waste stream is mounting fast in United Kingdom. It is rising three times faster than any other waste substance we generate. Many laptops contain components that are harmful to the environment. Some of these includes Cathode Ray Tube (CRT) which contains lead and small amount of mercury; Printed circuit boards holds dangerous metals like chromium, cadmium, lead and mercury; Batteries have lead, cadmium, mercury and chromium. These elements are not a problem when we purchase the product. However, they become dangerous after laptop disposal as they turn out to be obsolete. Landfills are risky for our ecosystem as they release third of the UK’s Methane emissions, a gas which has 21% more potential than Carbon dioxide.

Many companies offer their services to recycle laptops and their disposal without any cost. Some services include free pickup offers for laptops. They securely wipe data before laptop disposal. So you can save time as well as the hassle of getting rid of your waste. For instance, Reading Computer Recycling Free Local Disposal and Collection agency offers its no-charge services of laptop disposal and laptop recycling. It provides collection services in Maidenhead, Woodley, Slough, Wokingham, Bracknell, Reading (Caversham). With multiple opinions now available, there doesn’t seem to be any excuse not to recycle. It’s for the betterment of us, the environment and for the next generations.